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How to Choose a Headstone or Grave Marker

June 10, 2026·5 min read·FinalKeepSake

A headstone or grave marker is a permanent tribute — the physical marker that will identify a person's resting place for generations. Choosing one involves decisions about material, design, size, and inscription. Here's what to know before you begin.

Types of Markers

Upright headstones

The traditional headstone — a vertical slab set at the head of the grave. Available in a wide range of sizes and shapes (rectangular, arched top, peaked top, custom). Typically granite or marble. Most visible and traditional. Some cemeteries prohibit upright stones in certain sections; always check cemetery rules before ordering.

Flat grave markers

Flush with the ground, often required in certain sections of cemeteries (particularly for ease of lawn maintenance). Less visible than upright markers, but can be equally meaningful in design. Available in granite, marble, and bronze.

Slant markers

A compromise between upright and flat — angled at roughly 45 degrees from the ground. More visible than flat markers, typically less expensive than full upright stones.

Bronze plaques

Often mounted on a granite base or set flat. Durable and weather-resistant. Common in military cemeteries and veterans' sections. The VA provides bronze markers for eligible veterans at no cost.

Companion stones

A wider stone designed to eventually memorialize two people — typically a married couple. One side may be completed now; the other is finished when the second person dies. Many couples choose to pre-plan companion stones together.

Materials

Granite

The most common material for modern headstones. Extremely durable, weather-resistant, and available in a wide range of colors — from classic gray to black, pink, red, green, and blue. Takes detailed carving and engraving well. A granite headstone installed properly can last centuries.

Marble

The traditional choice for centuries, with a softer, more luminous appearance than granite. Beautiful but less weather-resistant over time — marble is somewhat porous and can erode in harsh climates, causing inscriptions to become less legible over generations. Often chosen for its classic appearance and associations.

Bronze

Durable and develops a distinctive patina over time. Typically set into a granite base. Common for veteran markers. Requires some maintenance to prevent excessive oxidation if a specific appearance is desired.

Choosing a Design

Headstone design is a deeply personal decision. Elements to consider:

  • Shape: Standard rectangular, arched, peaked, custom silhouette, cross, or other religious symbol
  • Color: Granite comes in many colors — the choice is aesthetic preference and sometimes tied to family or cultural traditions
  • Images and artwork: Many monuments include etched portraits, symbols (a cross, Star of David, military insignia, a meaningful image), or decorative elements. Photo etching — a laser-etched portrait — has become increasingly popular
  • Finish: Polished (smooth and reflective), honed (matte), or textured surfaces on different parts of the stone
  • Size: Check cemetery regulations — most cemeteries have size requirements for markers in each section

The Inscription

The inscription — name, dates, and any other words — is the most permanent text many people will ever write. Common elements:

  • Full name (as the person was known, not necessarily legal name only)
  • Birth date and death date
  • Relationship inscription: "Beloved husband and father," "In loving memory"
  • A meaningful quote, verse, or phrase
  • Religious symbols or verses if appropriate

Some families choose inscriptions that capture something essential about the person in a few words. Take time with the inscription — once carved, it's permanent. Draft it, live with it for a few days, and share it with people who knew the person before finalizing.

The Process of Ordering

  1. Check cemetery requirements first. Before ordering anything, get the cemetery's specifications: maximum dimensions, allowed materials, required installation process, and whether they accept outside monument vendors.
  2. Choose a monument dealer. You can purchase through the funeral home, a local monument company, or an online retailer. Compare prices; funeral homes typically mark up monuments significantly.
  3. Review a proof. Reputable dealers provide a digital proof showing the exact design, inscription, and layout before production begins. Review it carefully for spelling, dates, and design elements.
  4. Confirm installation arrangements. Many dealers coordinate delivery and installation; some require you to arrange installation separately with the cemetery.
  5. Allow adequate lead time. Standard production is 4–8 weeks; complex stones or busy periods may take longer.

Veterans: Free Headstones and Markers

The Department of Veterans Affairs provides headstones and markers at no cost for eligible veterans. This includes upright granite or marble markers, flat granite or marble markers, and bronze medallions. Apply through the VA's National Cemetery Scheduling Office or online at va.gov. Processing typically takes 60–90 days. See our guide on veteran funeral benefits for more.

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Frequently Asked Questions

How much does a headstone cost?
Headstone costs vary significantly by material, size, and complexity of the design. As a general range: flat granite markers start around $500–$1,000; upright granite headstones typically range from $1,500–$3,500 for standard sizes; companion stones (for two people) run $2,000–$5,000; more elaborate designs with custom artwork or large sizes can run $5,000–$10,000 or more. Bronze plaques range from $500–$2,500 depending on size. Installation fees charged by the cemetery are separate and typically range from $150–$600. For veterans buried in national or state cemeteries, the VA provides a headstone or marker at no cost.
How long does it take to get a headstone made?
Standard headstones typically take 4–8 weeks from order confirmation to delivery and installation. More complex stones with custom artwork or detailed carving may take longer — 8–12 weeks. Cemetery installation adds additional time, as cemeteries often have specific processes and schedules for accepting and installing stones. If you're working with a specific timeline (such as a one-year anniversary), it's important to order with sufficient lead time. Some monument dealers offer rush processing for an additional fee. The VA headstone program typically takes 60–90 days from application to delivery.
Can you buy a headstone online?
Yes — many reputable monument dealers sell and ship headstones online, often at lower prices than purchasing through a funeral home. Online monument retailers like Everlasting Memories, Legacy Headstones, and others allow you to design and order a stone and have it shipped directly to the cemetery. Before ordering online: confirm with the cemetery that they accept outside monuments (most do, though some have specific requirements about vendors or materials), get the cemetery's exact size and installation specifications, and verify the retailer's reputation and review their return/correction policy. Funeral homes also sell monuments, often at a markup; you are not required to purchase a monument from the funeral home handling the funeral.

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